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Conversion Copywriting for Your Full Sales Funnels

Get done-for-you page, email and ad copy, optimized to convert

Copy that converts is the fuel in your sales funnels

You have a persuasive value proposition, good product-market fit and you know how to reach your target audience.

But to convert that audience, you need copywriting optimized for leads and sales. Copy is your online salesperson and one of the smartest marketing investments you can make.

At Conversion Copy Co, we write high-converting website copy, ads, landing pages, sales pages and emails. Reach out to discuss your conversion copywriting project.

 

LET’S TALK COPYWRITING SERVICES

If you need persuasive,  
data-driven copywriting… 

Then you’ve come to the right place.  Conversion copywriting is the art and science of squeezing more revenue out of your data.

Because your online sales copy should feel as dialled-into your prospects’ inner dialogue as if you were selling face-to-face.

With the right data, smart insights and the techniques of sales copywriting, we write copy that frames your solution as the obvious choice for your perfect audience.

 

Conversion copywriting: the art and science of “yes”

Day in and out, we focus on one thing: the messages that persuade people to say “yes” more often. But optimizing copy for more conversions is highly customized. No two audiences and markets are identical.

That’s why we first invest in deeply understanding your customer’s behavior, experience and your offer relative to every other option they might have in mind.

 

LET’S TALK ABOUT YOUR COPY PROJECT

 

Here’s how our conversion copywriting process works

Step 1: Briefing

First, we hop on a call, 30 minutes to an hour. You brief us on…

  • Your copywriting project (e.g. full funnel, PPC campaign, email sequences, key pages)
  • Your brand, offer, value proposition
  • Your ideal customer, competitors, alternative solutions

Step 2: Messaging & Data Analysis

Next up, we audit your competitors’ messaging and look at your data, which might include…

  • Testimonials, customer interviews, surveys, chat transcripts, support emails
  • Analytics reports from ads, pages or emails
  • Heat maps, scroll maps, click tracking, user testing

Step 3: Engineering Copy that Converts

Every copy asset we write is a data-driven hypothesis about what will convert.

We craft conversion copy around that big idea, using the techniques of direct response and pulling in ‘voice of the customer’ messaging. The result? Copy that:

  • Reduces friction and anxiety around your offer
  • Prioritizes clarity, credibility and relevance 
  • Reframes what your visitor sees as “costs”
  • Maximizes the perceived appeal and exclusivity around your offer

What’s included in our conversion copywriting services

Clients love working with Conversion Copy Co because they get…

  • Expert copywriting 
  • Conversion insights 
  • Funnel optimization strategies
  • Design and UX tips 
  • Testing recommendations
  • A premium service experience

You’ll get a dedicated account manager to manage all the details in Basecamp and consulting calls at key milestones with chief copywriter, Anna Bolton.

 

Get a free consulting call now

Why trust us with your sales copy?

Since 2013, we’ve worked on thousands of words of sales copy every week, across every asset in a sales funnel: from ads to squeeze pages, email sequences, sales and product pages.

Copy chief, Anna Bolton, has studied conversion optimization with the best, been hired by Copyhackers to write 6-figure sales copy and worked intensively with Flint McGlaughlin of MECLABS on optimizing value propositions and landing pages.

And for clients, we’ve helped win huge lifts, including a $20M investment from about a single day of consulting using the exact techniques of persuasion we’ll use to audit and optimize your copy.

copywriting audit

Working with Conversion Copy Co is probably right for you if…

You’re already generating revenue on your offer and have a solid marketing team to create and implement your funnels. Conversion copywriting is your next step to getting a higher ROI.

Ready to talk about your conversion copywriting project?

The first call is where we listen. It’s not a pitch. If the project sounds like a fit, we’ll offer a custom quote. If not, we’ll give you our best advice and potentially point you to someone in our network of conversion copywriters.

To cover the baseline research alone, you should budget $1,000. From there, custom quotes are based on the scope of work – or you can book full days to get it done.

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Questions on pricing, process
& how we can work together?
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