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Ecommerce Conversion Optimization

Find out how we can lift your e-commerce conversions.

Your e-commerce marketing looks flawless, but is it converting?

Does it pull visitors in and win their trust? Does it convince ideal customers to choose you again and again?

Whether you’re getting a 1% or a 10% conversion rate, there’s always room to optimize.

Lift new and repeat sales with e-commerce conversion optimization.

 

INCREASE YOUR CONVERSIONS

3 steps to optimize your e-commerce conversions

Conversion Copy Co. uses a proven process to increase conversions & your most critical KPIs. Here’s how it works:

 

Phase 1: Consultation

You brief us on…

  • Your brand, products & market
  • Available data (analytics, customer feedback, heat maps, etc.)
  • Your most critical business goals

Phase 2: Audit

We assess your baseline via…

  • Heuristic review of your e-commerce site 
  • Review of your marketing performance & customer insights
  • Competitor analysis 

Phase 3: Optimize 

E-commerce optimization can include…

  • Copywriting & UX changes
  • Strategies to increase ARPV, AOV & CLTV
  • Testing and/or deeper research 


Phase 1: Consultation

You brief us on…

  • Your brand, products & market
  • Available data (analytics, customer feedback, heat maps, etc.)
  • Your most critical business goals

 

Phase 2: Audit

We assess your baseline via…

  • Heuristic review of your copy & UX 
  • Review of your marketing performance & customer insights
  • Competitor analysis 

 

Phase 3: Optimize

E-commerce optimization can include…

  • Messaging & UX changes  
  • Strategies to increase ARPV, AOV & CLTV
  • Testing and/or deeper research 

 

START OPTIMIZING

 

 

woman making an e-commerce purchase with an arrow overlaid pointing down the page

Where do you start with e-commerce conversion optimization?

Start closest to the money—with e-commerce checkout optimization (where most revenue is lost).

By digging deep into the data and your customer psychology, we uncover what’s stopping the sale and pinpoint the changes that will yield the most significant revenue lifts.

What’s included in e-commerce checkout optimization?

A complete analysis of your visitor’s path to the checkout + optimizations at every critical step, including:

  • Optimizing your copy
  • Direction on UX & UI changes
  • Abandon cart email strategy 
  • Abandon cart email copy & wireframes
  • Running A/B tests
  • Recommended next steps to optimize

Find out if our signature service, e-commerce checkout optimization, is the right place to start.

 

REQUEST A FREE CONSULTATION

Why trust us with your e-commerce optimization?

Since 2014, we’ve advised ~100 clients worldwide on conversion optimization, including household name brands.

We’re among the most experienced conversion copywriters in the industry, but it doesn’t stop at copy. We learned e-commerce conversion optimization from getting certified by CXL, Copyhackers, MECLABS and others.

For clients, we’ve helped win huge lifts, including a $20M investment from about a single day of consulting using the exact techniques we use in e-commerce conversion optimization.

Dial up the selling power of your e-commerce marketing — faster

Request a free consultation on e-commerce conversion optimization. If it looks like a good fit, we’ll book a call.

 

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SOME OF OUR PAST & CURRENT CLIENTS

Ecommerce Conversion Optimization FAQs

We're exclusively taking new clients in B2C e-commerce.

In another niche and need conversion optimization? Please check out this article to find a specialist.

Every technique we use is from industry-leading research and training. Our methods come from CXL, MECLABS, Copyhackers, and from our own experience optimizing marketing for 100+ clients around the world.

It depends on how deep you want to go and how extensively you engage us. We are available for verbal consulting, but most of our projects involve a complete overhaul of a sales funnel where we lead copy, UX direction, research and testing.

Again, it depends on the scope of our engagement. Simple audits can take just 10 days, but most optimization projects take at least 3 months. To get firm dates, request a consultation.

Every e-commerce conversion optimization project is unique. Book a call for a quote.

Yes, we can include done-for-you A/B testing in this service or you can use your own testing team with our advice and guidance.

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