Conversion Boost Website Review

content team.jpg
content team.jpg

Conversion Boost Website Review


Your website is written, but is it optimized to sell?

Does it pull people in? Win their trust? Convince perfect customers that you have what they need NOW?

Unless sales are beyond wildest expectations, there’s room to optimize!

But hiring a certified conversion copywriter to rewrite your site is expensive.

And sometimes, your timelines are too tight.

Now’s your chance to dial-up the selling-power of your site - fast!

The Conversion Boost Website Review is perfect if you already have solid content, but need more sales pizzazz! By which I mean compelling, persuasive, natural sales copy.

Clients love that the Conversion Boost Website Review comes at an affordable flat rate. You know exactly what you’ll pay.

You’ll also enjoy a quick, defined turnaround time. While website rewrites can go on for months, your Conversion Boost Website Review is delivered in just one week.

It’s the small investment that can 10x the power of your website copy.

What’s Included in Your Website Review

For the top 5 most critical pages on your site, you’ll get:

  • Incisive feedback on what’s working, what’s not, and why

  • Rewrites of high-impact copy: page headlines, cross-headers (sub-headlines), calls-to-action and button copy*

  • Clear, actionable advice on how to optimize body copy

  • Bonus: conversion-focused recommendations for optimizing layout, design and navigation

Alright, But What Does It Look Like?

With the Conversion Boost Website Review , you’ll get an easy-to-reference, simple-to-follow report. The report includes:

  • Insight into my process, including how and why I made recommendations

  • Screenshots as visual aids

  • Direction for your team to make changes

  • Sample copy rewrites for those key elements listed above*

Simply put: You’ll get explicit advice on the most significant changes that can transform your website into a selling machine.

Yes, You’re Also Going to Learn the Secrets of Conversion Copywriting

It takes years to learn conversion copywriting. But I’ll show you immediately-applicable principles that go way beyond theory.

Your marketers and writers will take away upgraded expertise on conversion copywriting.

Alright, But Will It Be Painful?

You’re a busy marketer. That’s why this website review is designed to make the best use of your time. No intake call, no custom proposal to review, no hourly rates to cap.

The Conversion Boost Website Review is painless. It’s simple and seamless, so you can get that review within one week.**

Here’s what to expect:

  1. On-boarding:

    • You’ll get a confirmation immediately after purchase.

    • Right away, I’ll send you a simple form with questions. You can answer everything I need to know to get started in about 20 minutes.

    • If I have follow-up questions, you’ll hear from me asap.

  2. Review:

    • I’ll email you the moment I get begin your review.

    • Any questions along the way will be concise and focused, so we can move things along.

  3. Delivery:

    • When I’ve analyzed your 5 pages, you’ll receive your report by email.

    • You’ll also get a link to book our one-hour debrief meeting during which we walk through the report.

Why Choose a Website Review from Conversion Copy Co?

There are a lot of excellent writers out there: content writers, SEO writers, branding writers… I’m a conversion copywriter. That means I practice the art of persuasion powered by data.

We’re a rare breed. If you combined the skills of digital marketing + sales + user experience + content writing, you’d nearly have yourself a conversion copywriter.

Skip the Wait List, Save Money

That’s why so many of us run a wait list. I’m booked with major projects a month in advance, but Conversion Boost Website Reviews let me help more businesses, faster.

Clients doing exciting things with smaller budgets can hire me for a website review.

Consider the savings. If I were to write these pages from scratch, it would cost 3-5x what you’ll invest for nearly-instant improvements.

Yes, you could hire a low-cost editor. You might get error-free content, but you wouldn’t get copy that lifts sign-ups and sales. Only a certified conversion copywriter can do that.

Thank yourself a week from now.

Thank yourself when the guesswork is over.

Thank yourself again when those numbers lift and you know you got it all for just $997.

Take it From These Conversion Pros

“Neovora markets digital products and productized services to local businesses across the US.  Anna worked with us to create and optimize all the copy in our funnels, from ads and lead magnets to sales pages, webinars and email marketing. She knows a lot about the art and science of online marketing and it came through in every piece of copy she wrote. Anna was able to hone in on what makes our clients buy and use those insights to create copy that was highly persuasive, but natural. She’s also fast, professional and comes through on deadlines. I wouldn’t hesitate to hire Anna if you need to sell more online.”

— JR East,

“It’s rare to find a copywriter who is both results and customer-driven. Anna is a dedicated, passionate, smart and talented writer. If you want your website to speak to your customers and convert them you should hire her yesterday.

— Talia Wolf, Uplift

Find out what others are saying on my client testimonials page.

But Is It Guaranteed?

Website conversions come down to many factors: your traffic, your reputation, your website quality - and oh yeah, product-market fit.

Optimized copy can get you well ahead. But it’s not everything, which is why I can’t guarantee outcomes. I do guarantee more persuasive copy.

What if your copy is already pretty hot? If I can’t find at least 5 ways to optimize the copy on each page, I’ll refund your payment, 100%.

But in most cases, clients discover they needed to change more than they knew.

They were losing revenue for reasons only a conversion copywriter could spot.

So what if you need more help after the review?

If you hire me for a complete rewrite of the 5 pages included in the review, I’ll credit the full cost of the review ($997) towards the new project.

There’s no faster, easier, lower cost way to work with a conversion copywriter!

To start, click the buy button below.

(Keep your receipt to claim this expense under “Consulting”)

Get More Conversions

About Those Asterisks

*First, to be clear: the sample rewrites are limited to the headlines, cross-headers (sub-headlines), calls-to-action and button copy for the 5 key pages you identify. For body copy, you’ll get recommendations. For example I may suggest you revise the flow, focus, tone, white space, and more.

**To get everything done in a week, I need information from you. Quality information. When I get your complete briefing, the 1-week clock start ticking.

What a Conversion Boost Website Review Is & What It’s Not

This website review is a time-limited consultation. You’ll get a set of recommendations and sample copy for key elements of your five pages.

The review is priced and designed for affordability and quick turn-around. After our debrief, you take my advice and run with it. It’s up to your team to implement any recommendations and proposed copy rewrites.

Rewrites of the report are not included, but I work hard to get it right the first time.

If you’d like a second set of eyes on your new copy after the review, please reach out. I’ll provide a quote for future work.

Terms and Conditions

The following are standard Terms and Conditions for a Conversion Boost Website Review Conversion Copy Co. by Captivate Content Inc.  These terms and conditions are part of the contract you enter when you engage Anna Bolton O’Byrne through Captivate Content Inc. Please read them through carefully and get in touch if you have any questions – [email protected], +12899528127

These Terms and Conditions apply to all Conversion Boost Website Review work provided by: Conversion Copy Co., by Captivate Content Inc.

Business Number (Canada): 734319924RT0001

Last updated: January 14, 2019


“You” is the client, its employees and agents.

“We”, “Us” and “Our” is Captivate Content Inc., its employees and agents.


1.1.  The price of this product does not include:

1.1.1.    Liaison with other agents such as graphic designers or web developers.

1.1.2.   Travel time or travel costs for onsite meetings. No in-person meetings are included in this product.

1.2 The product must be paid in full before any project work can begin.

1.3 You can pay via bank transfer (preferred), credit card (through Stripe) or PayPal.

1.4 If your project is urgent and requires a first-draft turnaround of less than 48 hours, a rush loading of 25% will apply.

1.5 We are liable by law for HST and you must pay us the HST amount if you are a Canadian business.


3.1  The Conversion Boost Website Review is a pre-defined project. The inclusions are described above. Any work required beyond the scope of this service must be negotiated separately.

3.2  For new work, a custom quote will need to be approved and a deposit paid before the additional work can start.


4.1.  You are asked to nominate one primary contact for all revisions and contact throughout the project.

4.2.  We endeavour to deliver all work by the agreed deadline. However, circumstances beyond our control, including major illness or family emergencies may prevent us from getting work to you on time.

4.3.  We will inform you within two business days if there are any timeframe issues.

4.4.  If we are unable to begin or complete work because we have not received information from you, we will continue the project at our next opportunity. This may affect your overall timeline.

4.7.  If you do not schedule your debriefing call within 14 days of receiving your website review by email, the project will be deemed closed and your debrief forfeited.


5.1.  If we’ve signed a separate confidentiality agreement or Non-Disclosure agreement with you, then that agreement takes precedence.

5.2.  We won’t disclose any information that you indicate is confidential.

5.3.  You agree not to disclose any information about our pricing structure or project documents.

5.4.  Captivate Content Inc. reserves the right to use ‘the Client’ projects for her own promotional use unless a Non-Disclosure Agreement precluding this has been signed by Captivate Content Inc.

5.5.   Captivate Content Inc. may approach ‘the Client’ for a testimonial after the project is completed to their satisfaction, although provision of the testimonial is not obligatory.

5.6.  We reserve the right to refer to this project and your business name, and to use your logo and content for promotional or educational purposes.

6.   RISK

6.1.  Captivate Content Inc. is not responsible for any delivery delay if the delay or failure to supply is caused by matters beyond reasonable control including, without limitation:

o   Acts of God

o   Power failure

o   Equipment failure


7.1.  By paying in advance for a Conversion Boost Website Review, you gain full copyright and intellectual property rights for all work delivered by Captivate Content Inc.


8.1.  We endeavour to ensure that our work doesn’t infringe on any copyright or other right of a third party.

8.2.  We are not liable in any way for any direct, indirect, incidental, special or consequential losses or damages resulting from use of services including but not limited to: loss of data and other intangibles; costs or damages resulting from or related to any services purchased or obtained; resulting from unauthorised access to, or alteration of your transmissions or data.

8.3.  You agree to indemnify and to hold us harmless against any and all claims, costs, and expenses, including solicitor’s fees, due to materials included in any work undertaken at your request.

8.4.  All materials provided by you are assumed to be legal and accurate.

8.5.  You are responsible for checking the factual accuracy of the content for this project.

8.6.  We work hard to ensure our work is free from errors, but we don’t offer an error free guarantee. You are responsible for final approval.

8.7.  Captivate Content Inc. takes no responsibility for the material and how it is used once you have approved the final draft.

8.8.  If you wish to make a claim about incorrect performance or breach of these Terms and Conditions you must send it, in writing, to Captivate Content Inc. within six months of delivery.

8.9.  Any imposed liability shall be limited to resupply of information or services.


9.1.  ‘The Client’ may terminate the job at any time via email.

9.2.  If ‘the Client’ terminates the job, Captivate Content Inc. retains the payment made in advance.

9.3.  Captivate Content Inc. may terminate the job at any time via email.

9.4.  If Captivate Content Inc. terminates the job, we will refund the entire payment.


These Terms and Conditions constitute the entire agreement and understanding of the parties and supersede any previous agreement between the parties. A waiver of a breach of any of the provisions of this Agreement shall not be construed as a continuing waiver of other breaches of the same or other provisions. These project terms and conditions are part of the contract you enter into when you engage Captivate Content Inc. Please read them through carefully and get in touch if you have any questions.

They shall be governed by Canadian law, and the parties hereby agree to submit themselves to the exclusive jurisdiction of Canadian Courts.